digital channel manager (lifestyle fashion brand).

• One of the most well-known lifestyle fashion brands globally.
• Overseeing the brand’s e-commerce platforms for its wholesale market.

Digital Channel Manager (Lifestyle Fashion Brand)

about the company

Our client is one of the most recognisable brands globally, known for its commitment to quality, and style. With concrete plans for the future, its objective is to develop new business opportunities and boost its presence in the market. It is looking to build a team of passionate change-drivers who will work closely with the management team to bring the organisation to new heights, and to deliver strong, fast and sustainable growth beyond 2024.

Key Responsibilities:

• Sales Growth: Enable digital wholesale sell-out to achieve targeted net sales and enhance market share across various digital wholesale channels, including marketplaces, pure players, and omni-channel platforms.
• Spearhead the execution of digital sales strategies and initiatives to support the organization's goals.
• Consultative Support: Serve as a digital advisor to global and local key accounts, working closely with account teams to optimize strategies.
• Champion the digital transformation agenda, enhancing organizational expertise and awareness of digital practices.
• Strategic Implementation: Lead the rollout, governance, and scaling of digital wholesale initiatives (e.g., Digital Toolbox, marketplace management) across Southeast Asia (SEA).
• Localization of Strategies: Tailor and implement global business development initiatives, such as retail media strategies and marketplace optimization, in collaboration with Emerging Markets (EM) and global teams.
• Analytics and Reporting: Partner with the Analytics team to refine and localize reporting tools, delivering actionable insights for stakeholders.
• Provide data-driven insights and analytics to enable stakeholders to make informed decisions.
• Knowledge Exchange: Foster collaboration with SEA eCommerce teams, share best practices, and enhance digital competency across the organization.
• Collaborate with Global Wholesale, Global Digital Wholesale, and Emerging Markets teams on strategy alignment and execution.
• Capability Building: Develop digital expertise within the SEA team and broader wholesale ecosystem to meet evolving market needs.

qualifications and experience:

• Bachelor’s degree in Business or a related field.
• At least 5 years of professional experience, including significant exposure to eCommerce operations (e.g., digital merchandising, consumer experience, or marketing).
• Deep understanding of the Southeast Asia eCommerce landscape.
• Strong project management capabilities with experience leading cross-functional teams.
• Excellent communication skills, adept at presenting complex concepts to senior leadership.
• Proficiency in Microsoft Office applications.

If you feel you are the right person for the job, I'd love to hear from you! Please hit the apply button directly.

(EA: 94C3609/ R23112482)