marketing executive / senior executive (travel retail).

• Globally-renowned travel retail brand.
• Marketing role focusing on retail marketing campaigns.

Marketing Executive / Senior Executive (Travel retail Brand)

about the company

Our client is a highly regarded global travel retail brand. With concrete expansion plans for the future, its objective is to develop new business opportunities and boost its presence in the market. It is looking to build a team of passionate change-drivers who will work closely with the management team to bring the organisation to new heights, and to deliver strong, fast and sustainable growth in 2025.

key responsibilities

• Lead the end-to-end execution of retail marketing campaigns and initiatives, from planning to rollout
• Collaborate with internal stakeholders to ensure campaigns are aligned with business goals and delivered on time
• Track project progress, anticipate challenges, and drive resolution to meet deadlines
• Define success metrics for campaigns and promotions
• Monitor, analyze, and report on campaign results, deriving insights to optimize future activities
  Drive improvements in customer engagement and ROI
• Plan and organize retail marketing events to elevate brand presence and customer experience
• Coordinate event logistics and ensure seamless execution
  Draft and disseminate press releases and media updates to support key initiatives
• Support the development of press release strategies to enhance brand image
• Ensure brand consistency across all retail marketing touchpoints, including visuals, tone of voice, and messaging
• Work with content teams to develop promotional materials and social media content that reflect the brand’s identity
  Liaise with corporate and commercial teams to ensure adherence to brand guidelines
• Build relationships with strategic partners (e.g. malls, payment platforms, travel networks) to drive exposure and footfall
• Identify new channel opportunities to expand marketing reach and business growth
• Source and manage vendors for campaign and event needs
• Monitor marketing budgets, ensuring effective allocation and cost-efficiency across initiatives

qualifications and experience:

• Degree in Marketing, Business, Communications, or related field
• At least 2 years of relevant experience in marketing campaign management, retail operations, or event marketing
• Skilled in cross-functional coordination and stakeholder communication
• Strong analytical mindset with the ability to translate data into actionable strategies
• Creative problem-solver with experience in event planning and brand communications
• Proficiency in marketing software, project management tools, and basic budgeting
  
  

If you’re ready to take on a dynamic role and contribute to our brand’s growth, we’d love to hear from you! Apply today to be a part of our journey.

(EA: 94C3609/ R23112482)