- One of the biggest sportswear brands globally.
- Sports marketing position, responsible for the campaigns across SEA.
Regional Sports Marketing (Senior) Manager (Global sportswear brand)
about the company
Our client is a globally recognized sportswear brand known for its commitment to quality, style, and innovation. With concrete plans for the future, its objective is to develop new business opportunities and boost its presence in the market. It is looking to build a team of passionate change-drivers who will work closely with the management team to bring the organisation to new heights, and to deliver strong, fast and sustainable growth beyond 2024.
key Responsibilities
- Develop a regional brand partnership strategy aligned with global goals, working closely with SEA teams to identify influential talent that represents the brand’s vision.
- Support SEA countries with partner identification and contract structuring, securing a robust network of ambassadors and brand partners across Southeast Asia.
- Design and execute partner-driven campaigns that elevate brand awareness and showcase key brand stories.
- Build a strong network of partners to maximise impact and ensure relevance in important markets.
- Plan collaborations strategically to increase participation at significant events, emphasising prompt and efficient activation.
- Oversee yearly planning initiatives to maintain expansion, guarantee resource effectiveness, and prepare the partnership portfolio for the future.
- Make strategic investments and well-informed decisions throughout the region by leveraging data insights.
- Collaborate closely with regional teams to find, acquire, and oversee alliances that further the overarching goals of the brand.
- Oversee talks to create and preserve strategic alliances in important markets.
- Oversee the implementation of partner initiatives with a high impact to improve brand visibility and presence.
- Collaborate with teams to create engagement strategies that leverage significant storytelling and market influence moments.
- Manage partner initiatives to guarantee effective cooperation and fruitful results.
- Increase the effectiveness of collaborations by coordinating efforts and implementing integrated campaigns.
- Ensuring brand strategies are aligned with the management’s objectives
skills and experience required
- Bachelor’s degree in a related field.
- 10 years in sports or influencer marketing,
- Extensive industry knowledge with established connections.
- Strong skills in strategic planning, business development, and campaign management.
- Experience with contract negotiation and budget management.
If you feel you are the right person for the job, I'd love to hear from you! Please hit the apply button directly.
(EA: 94C3609/ R23112482)